Helen Green Design is a London studio synonymous with the creation of exquisitely crafted interiors, specialising in luxury residential properties for private clients and prestigious developers as well as renowned hoteliers.
The studio has a current portfolio including listed townhouses in Belgravia, Kensington and Chelsea, a shooting lodge in Dorset, an extensive family residence in Australia and a series of rooms in The Berkeley Hotel. Recently completed work includes hotel projects in the Caribbean, Knightsbridge penthouses and a series of prime Central London residences.
The practice has a wealth of experience in interior design and interior architectural design as well as bespoke product development including its own collections of wallpaper, fabric and furniture.
Pushing boundaries and exploring new techniques, the studio concentrates on the complexities of a project from the core outwards, awarding each layer equal attention while respecting architectural details and honouring the craftsmanship in design innovation. While the evolution of the studio’s style continues to advance artistically it remains true to the design ethos of delivering liveable luxury.
Located in the heart of Chelsea, the Helen Green Design studio comprises a twenty strong team of designers and a showroom which is home to a curated selection of Helen Green Design Collection furniture and accessories. The company was founded by the late Helen Green in 2002, with a commitment to delivering exceptional design services for clients, a goal which remains at the heart of the business today. Here the company shares one of their latest interior projects with The LuxPad…
Project name: Lateral Apartment, Belgravia
Floor Area: 3,500 sq ft
Project time taken: 1 year
Completion of Project: June 2015
The brief was very clear from the initial consultation; to create a comfortable and liveable family apartment. Designed for Russian clients and their daughter, the Belgravia residence was to become a home from home in the city of London, with importance being placed on accessibility across different generations.
The design direction was driven by the desire for a versatile space which felt intimate but equally spacious for entertaining friends and family. The hub of the home is the large open plan living room, designed to be multifunctional with two rooms in one. Each area has its own distinctive aesthetic yet flows seamlessly into one another, creating an elegant balance. Specialist finishes such as the dolomite starburst detail which forms the centre of the dining table, and the striking dark bronze panels to the fireplace wall add interest to the space and results in a contemporary feel.
This particular project has a fascinating trajectory as the client’s growing art collection lies at the core. We set out to add character to the space while creating a backdrop to sophisticated artworks and series of feature pieces. This was an exciting, but also challenging, way of working as the key was to complement yet not overshadow the works of art.
An important factor for consideration was the potential for new acquisitions. For a client with an interest in collecting, the design had to be fluid and accommodating as the space will continually evolve over time. It was the combination of bespoke furniture, a neutral palette and a unique layering of textures, rather than bold color, which enabled us to achieve this.
How did the project go?
The project went very well and came together as planned. Regular correspondence and site visits helped us to build a clear picture of how the clients intended to use the space and gain a strong understanding of their individual tastes, producing an end result that the whole family was pleased with.
What was your favourite room or part of the project and why?
The bronze, double sided fireplace is a firm HGD favourite. Flanked by vintage inspired bespoke Murano wall lights, it’s a striking focal feature and a great way to break up a large space whilst maintaining visual flow. In terms of a favourite room, the study deserves mention; this calming space, away from the hub of the home, has a traditional feel to it as well as an underlying masculine tone created by the color palette. A number of collectibles and bespoke ceramic pieces add character while a playful pop of color comes from the eye catching artwork of Dale Chihuly.
Were there any issues or problems you encountered during the project?
The client liked the idea of an organic shaped coffee table to contrast with the sofa, so our team designed a set of nesting tables with a large central structure and two floating tables in Calacatta Viola. We did encounter some teething problems with this piece, mainly to do with the weight of the marble. However with an open dialogue and strong relationship with the supplier we overcame this and the client was extremely happy with the end result.