KLC Student Interior Design Competition

As part of our drive to support emerging talent and be engaged with the interior design community, AMARA is delighted to host an exclusive Student Interior Design Competition with KLC School of Design. Helping to support the next generation of emerging designers, this competition is open to those students studying at KLC only.

KLC is a leading career-focused interior and garden design school based at the heart of London's Design Center, Chelsea Harbor. Offering unrivaled teaching, welfare and careers support for almost 40 years, KLC has been helping people successfully achieve a career in the interior or garden design industries.

2022 Winners

Overall Winner: Helen Ward

Judges comments: A professionally put-together submission with strong commerciality. We could instantly see this design being part of the new Boheque collection at AMARA. Helen’s understand of the brief was second to none and incorporated key features like rich velvet, sumptuous silks and fabulous frills and fringing.

Highly Commended: Isabella Fowler

Judges comments: Isabella’s print choices reflected the brief perfectly and really captured the essence of Boheque.

Commended: Beth Grant

Judges comments: Beth created a professionally executed and beautiful presentation and featured moodboards which particularly caught the eyes of the judges.

This Year's The Competition

For this year’s competition, the brief was to create three or four soft accessory items to be part of AMARA’s new private label brand, Boheque. Entries could include pillows, throws, bedspreads or poufs.

A step away from the ordinary, our newest private label brand will launch your interior into a celebratory fête of glamour. An Aladdin’s cave of clashing prints and luxurious opulence; think Studio 54 meets manor house extravagance. Defined by dreamy soft jewel tones, opulent textiles and lifted into maximalism by a print-manic aesthetic, it’s the new de rigeur brand for AMARA.

Bolstered by a sumptuous color palette of peridot, smoky sapphire and baroque pink, this brand entices with fabulous statement pieces and pairs retro geometrics and botanical florals with jungle prints and bespoke Japanese suminagashi marbling. With a heavy focus on soft furnishings, occasional furniture and decorative accessories, it’s abundant with fabulously statement pieces.

The Judges

Jenny Gibbs OBE

Founder and Principal of KLC School of Design, Jenny’s passion for education stems from a desire to make possible changes in people’s lives and to demonstrate the value of interior design. A former President of the BIID (British Institute of Interior Design), she continues to forge close industry links for the School with designers, suppliers, manufacturers and artisans. She is the author of four books on interior design and has contributed widely to blogs, magazines and podcasts.

Sam Hood

Founder and Creative Director of AMARA, Sam Hood started her career in fashion retail after gaining a BSc in Textiles and Consumer Studios. With an eye for style and experience in design and manufacturing, Sam managed the re-design of her own home and the homes of friends and soon realized there was a gap in the market for a first-class interior design service outside of London which could also offer the world’s most exclusive brands. Since AMARA’s conception over 16 years ago, Sam has taken the luxury interiors e-retailer from strength to strength.

Kate Wales

Head of Buying at AMARA, Kate is an industry expert when it comes to luxury brands and staying ahead of the trends. A key player in launching AMARA’s private label, Designed by AMARA, Kate helped grow the collection to over 1,300 effortlessly stylish homeware pieces designed around four different key brands – Luxe, Retreat, Global Explorer, and Essentials.

Past Events