The 56th edition of international sectoral benchmark Salone del Mobile commences this week. Boasting a new format for the classic section and two events providing unprecedented visualisations of contemporary design and the workspace this year’s show is set to once again transform Milan and cement it as the capital of the design industry.
Salone del Mobile historically has attracted more than 300,000 visitors from over 165 different countries. Comprehensively covering an extensive range of goods, from furnishings to lighting to the workspace, by a multitude of the world’s best known brands and most anticipated newcomers. With so much to see and only a matter of days to cover all the Salone del Mobile has to offer, The LuxPad has put together its top five must-see events that are not to be missed…
DeLightFuL - When & Where: April 4th-9th, Pavilion 15
A portmanteau for Design, Living, Future, Living, this project delves into the world of contemporary design in an original, unusual and exciting approach. DeLightFuL is a visual and sensory exploration of everyday living and the contemporary space, reflecting on the new generations and in particular on Millennials. Investigating new ways in which they live in and conceive the domestic space, DeLightFuL explores the balance between technology and archetypal living, between public and private, between basic needs and new desires in a bid to achieve creativity and overturn the traditional subdivisions into functional areas.
A vast selection of furnishings tells the story of contemporary design, transformed into one-off pieces through unusual combinations of materials, fabrics, treatments and colours that create high-impact installations. A series of doors provides catalysing gateways to change, leading to different spaces and a rediscovery of a renewed space for us to call home. The venture focuses very much on colour for its playful, passionate and irreverent expression of contemporary living and a new freedom of expression.
Passeggiata: An Airbnb experience of Milan - When & Where: Casa degli Atellani, April 4th-7th
Curated by Martina Mondadori Sartogo, Passeggiata will present interactive experiences for guests alongside an installation at the private home, Casa degli Atellani. Built in the 15th Century, Atellani has been home to the likes of Leonardo da Vinci, who resided there whilst painting the Last Supper.
Inspired by Airbnb’s new Trips platform, these exclusive art and design experiences will captivate and inspire visitors and set the scene for the introduction of Airbnb Trips in Milan later this year. Casa degli Atellani will act as a gateway for a series of intimate experiences, led by design influencers including Martina herself and Interior Designer Ashley Hicks, who will invite guests to visit hidden and undiscovered places in Milan.
Fabrica’s Creative Director Sam Baron will take guests to Noberasco 1908, his favourite dried fruit store in Milan. Sam will also design exclusive silk-screened bags for each person to use for their selection of dried fruit, providing a personalised souvenir from the Experience.
JJ Martin will lead a group to her fashion boutique, La Double J, where guests will meet Deanna Farneti, Italy’s most revered jewellery historian. Deanna and JJ will be showing unique jewellery made from the 1950s onwards by furniture designers and architects. Milan’s Filarmonica della Scala, an illustrious orchestra whose music is famed across the globe, will also perform for the first time ever at Casa degli Atellani.
Airbnb’s new Trips platform was unveiled last November; and adds local experiences, insider recommendations, known as Guidebooks, and social meet ups to the thousands of homes available to stay in and brings together where you stay, what you do and the people you meet all into one place and all powered by local people.
A DIESEL LIVING HOTEL & POP UP HOME – When & Where: Hotel, Pavilion 16, Pop Up Home Via Cesare Correnti 14, Milano, April 4th to 9th
Taking inspiration from the American heartland of Arizona to California, where the highway rolls past, spindly cactuses, and sandy no-man’s-lands, Diesel have curated their latest living collection. Utilising rusty shades of copper, clay, and amber, they have fused the outdoor landscape with indoor design. A functional maximalism guides the aesthetic towards a distinctive, nature-inspired declaration of Desert Modernism.
‘Materials of wood, stone, and metal compose strong interiors and resistant exteriors. Minerals come straight from the desert floor into the home. A rigorous sense of the contemporary mirrors the linearity of the twenties and thirties, along with the earthy fusion of home and nature derived from the fifties and sixties.’
Discover Diesel Living’s latest collection in style at the hotel and pop-up home during Salone.
Tom Dixon’s MULTIPLEX – When & Where: April 4th-9th, Teatro Manzoni
Via Manzoni, 42, 20121
Tom Dixon is always a huge presence at Salone del Mobile and this year promises to be no different. Described as his most ambitious show yet, MULTIPLEX is a two storey exhibition that will take visitors on a fully immersive experience themed around Yesterday, Today and Tomorrow.
‘Milan in April turns into the Glastonbury of Design – a huge explosion of ideas, colours, shapes and functions, a massive influx of design obsessives all seeking the latest ideas. This year we have acknowledged the need for a place to stop, to refuel, to catch up on the newest concepts and latest designs and share the full excitement of our latest products. We’ve chosen this iconic 1950s Galleria and Cinema so that we can fully embrace the delicate balance of commerce, and culture and entertainment that makes Milan the best Design Festival of the year.’
Celebrating luminosity, Tom Dixon will showcase a series of new pendants including new collections; CUT – a faceted light with a space-age mirror finish when off and an endless repeated reflection when switched on and TUBE, and op art cylinder with laser cut piercings. Re-engineered favourites will also be on display along with new additions to popular collections such as MELT.
After years of experiments in metallic there is a new SUPER TEXTURE collection which sees a softer side to the Tom Dixon brand. Their first foray into weaving, sewing and embellishing, this collection looks at extreme textures across velvets, boucles and knits.
Qeeboo | Next Generation – When & Where: 35, via Stendhal, 4-9th April
Qeeboo the Italian brand created and launched by Stefano Giovannoni during last year’s Milan Design Week is showcasing its newest pieces. Unpublished works will complete the previous collection, now in production. Including Giovannoni himself, the brands designers also comprise of Andrea Branzi to Front, from Richard Hutten to Studio Job, from Marcel Wanders to Nika Zupanc. A perfect synergy of various styles and personalities, the resulting designs have an unique playful-narrative approach and attentive figurative research in common. All elements giving life to iconic products with a strong emotional charge.
At this year’s preview the brand will showcase new pieces; Killer, Mexico and Flash, signed by Studio Job and Kong by Stefano Giovannoni himself, all objects of striking visual impact. The renowned Rabbit Chair, icon of the brand, will also be presented with new amazing typologies and finishing.
Qeeboo is a leading reality on the international scenario and aims to reach people’s heart through a return to the origins of design, inventing democratic objects within everyone’s reach.
‘As always, Milan will be ready for and even more equal to this extraordinary international event, which brings in huge numbers of people from all over the world’ Mayor of Milan Giuseppe Sala.
Salone del Mobile will take place at the Fiera Milano Rho from Tuesday 4th to Sunday 9th April, open to professionals every day from 9.30 to 6.30, and to the public on the Saturday and Sunday. For more information head to Salone del Mobile’s website or follow the show on twitter @salonedelmobile.