Sam & Kate Get a Sneak Peek at Top New Designer Bed Linen Collections

IMG_8233Sam & Kate’s journeys around the globe to source the finest homeware products don’t stop at buying shows, they also include trips to many of our top brands’ HQs and factories to see the products being made and to view the their latest collections. The latest trip in the buying calendar was to one of Amara’s biggest bed linen suppliers, The French Linen Company, who expertly craft collections for huge designer brands Hugo Boss, Calvin Klein, Yves Delorme & Olivier Desforges.

With new collections for each brand ready for viewing, the girls had a busy day at The French Linen Company’s factory based in Lille, France. Each new range had been styled to perfection and we have an exclusive sneak peek at the collections just for the Amara Blog.

IMG_8248Calvin Klein demonstrates simple luxury for the new season, with muted hues and subtle embellishes to create a restful sleeping environment. With an emphasis on nature inspired patterns, every range can be dressed up with sparkling soft furnishings or kept sophisticated on their own.

IMG_8223Hugo Boss’ cool blue hues and rippling waves have us dreaming of drifting off into peaceful slumbers – making this new range an instant hit. Inspired by both organic and geometric patterns, each design in the new Hugo Boss collection is more eye-catching than the last.

IMG_8227Yves Delorme bed linen is the epitome of luxury, with every pillowcase, duvet cover and sheet made out of only the finest cotton with the highest of thread counts. With a selection of florals and retro geometric prints, there is 70s revival feel coming through which is perfectly on trend.


For the more daring, Olivier Desforges always offers the brightest designs in the entire French Linen Company collection. From stripes and tribal designs to animal print and vivid florals, the Olivier Desforges collection was displayed in a palette of bold and beautiful colours which will certainly have you raring to go in the morning.

All bed linen ranges in this post have been bought by our Buying Team and will be available at Amara in the new season.

What do you think of the new collections from these huge brands?

Maison & Objet Paris 2013

From 6th-10th September three thousand exhibitors from around the world gathered in Paris Nord Villepinte for the biannual Maison & Object interior design trade show. The behemoth exposition held 130,000m² of stands and saw a staggering 85,000 visitors over the four days. Amara’s CEO and Head Buyer Sam Hood was there to witness the grand unveiling of the thousands of new collections and innovative design ideas present at the show. Here are some of the gorgeous photos Sam returned with, as if we weren’t already excited enough about what is in store over the next few months…


A Maison et Object show can only mean one thing at Amara…many more exciting products will be making their way to us very soon! Sam was extremely busy throughout the event sampling new collections from classic brands and visiting never before seen exhibitor’s stands that caught her expert eye.


Stunning seasonal collections will soon be available from favourite brand’s such as Baobab, Jonathan Adler, Hugo Boss, L’Objet and so many more.

lexington fall 13IMG_0764

Of course it is also getting towards that time of year when Christmas is on everyone’s minds, this Noel we will have fabulous ranges from Anne-Claire Petit, Lexington and Flamant inspired by the festive season.

cloud7 dog bedsIMG_0726IMG_0811

A key part of the show is undeniably scoping out new brands to join the Amara family and we are extremely pleased to be stocking fabulous products from the likes of canine devoted Cloud 7, bold & beautiful Maiska Meijers and quirky Woouf to name but a small few.

Keep an eye out for all of these thrilling new collections, ranges & brands available from Amara over the next few months.

We can’t wait to see what A/W 2013 has in store for us, can you?

Alfresco Breakfast Hosting Ideas In the Press…

Alfresco summer breakfasts are the perfect way to start your day, here are just a few of our top accessories to make the most of your outdoor dining experience.


A stylish outdoor dining table & chair set is a must have for open-air meals. This Rive Droite Bistro set by Garden Trading featured in the Sunday Mail this week and is the perfect size for a garden patio, or if you are stuck for outdoor space, it is also an ideal fit for a balcony. In clay, shutter blue & gooseberry you can add subtle rustic style to any outside setting.

Biege Toaster Icona

No breakfast is complete without a chic toaster that perfectly complements your dining expression. Appearing in Grand Designs this month, the Delonghi Vintage Icona toaster in beige gloss radiates fun style, ideal for displaying when entertaining and of course, it’s a must have kitchen accessory too.

Hugo Boss Relief yellow cushion cover 42x42cm (1)

Don’t forget to decorate your outdoor space just as you would any room in your home, add a pop of colour (not to mention a touch comfort) to your new chairs with a bright cushion. The Relief yellow cushion cover from Hugo Boss which featured in June’s Period Homes & Interiors is a fantastic way to incorporate summer’s hottest colour trend into your garden.


This Alessi Pinch vase which featured in The Lady this month will complete the look with a stunning yet simplistic floral arrangement, superb for showcasing summer’s best foliage. Now all that is left to do is decide what you would like for breakfast…


Will you be dining alfresco this weekend?

Boss Home by Hugo Boss

Amara is excited to introduce the new Boss Home collection by Hugo Boss. We have a great selection of the new contemporary bedding, towelling and kimono bathrobes available for you to enjoy.

Pixel Beige Bed Linen Collection by Hugo Boss

Hugo Boss stands for innovation, creativity and progress. The world renowned fashion brand has finally expanded into the luxury home market, with a collection that focuses on individual and minimalistic styles inspired by their famous fashion collections.

Concret Kimono Bathrobe by Hugo Boss

Implementing stringent design and quality standards Hugo Boss produce superior products that deliver value for money. The Home collection from Hugo Boss adheres to a lifestyle philosophy featuring the distinctive brand signature. Included in the latest Home collection are sophisticated colours and designs, orientated to the abstract, with the theme of the nature seen in its finest aspects.

Navy Bath Towel Range by Hugo Boss

Style your home in designer luxury with the Boss Home collection – perfect for adding the contemporary chic look to any living space!